Inspired, designed, & made in Northern California.

Where the simplicity of nature converges with the complexity of curiosity.

When innovation evokes change a movement is created.

Business as Casual

From dawn patrol to board meetings the line between business casual and active leisure has been forever blurred. Our passion is to seamlessly carry you through it all.

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FALL / WINTER 2016

Exclusive Capsule Collection for

Saks Fifth Avenue San Francisco

A capsule collection inspired by our surroundings,
celebrating the iconic while embracing today…

Luxury for the sport of everyday is the notion on which our product is built. Living in the Bay Area offers a diverse landscape of people, ideas and geography…a juxtaposition to the finest degree. The epicenter of technology and innovation framed by dramatic Redwoods and the Pacific coastline shapes the way we conduct business and live our lives.

Our Fall/Winter ‘16 collaboration is designed to capture what it means to live here while maintaining a global appeal of classic sportswear in a range of looks that outfit the technology, investment and executive set from board room to ball game.

Multi-Season Outerwear

A lux fleece combining function, performance, and comfort with the sophistication to be paired with a versatile range of looks.

An updated tribute to the iconic denim trucker jacket created in SF in 1962 will provide the effortless attitude synonymous with this style in a way that is best suited for our guy.

A Ventile Collection that champions heritage and performance with the finishings of the world’s finest materials.

Knits, Sport Shirts, and Bottoms

A feature of what truly matters. Fit, make, and materials are the meticulous focus of all of our efforts when creating wardrobe staples for optimal wearability.

HonourMark is a brand that is driven by building the finest pieces which can endure the ever-changing world around us, and this collection demonstrates that in its truest form.

The New

California Casual

The

Denim Jacket

What makes something a true icon is its ability to be reinterpreted again and again without ever losing its identity.

Mindful sensibility in design —
Meticulous complexity in make.

The

Hoody

An Elevated Nod to a Silicon Valley Staple

The ability to sustain character through time simply lies in the quality of its make.

The

Ventile Down Vest

Paramount weather protection with distinct detail

The

Fleece Vest

Function, comfort and sophistication to pair with a versatile range of looks.

The

Ventile Car Coat

A tailored take on true performance

Sportswear essentials should be exactly that.

Fabric, fit and make, our focus on what truly matters.

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My small batch approach to building collections is about establishing a standard of quality that runs through every component of every piece. All while minimizing waste and unnecessary consumption. Ensuring the longevity of the garment and maintaining our responsibility of what an iconic brand should stand for. Whether in people, in place, in product and in tomorrow, luxury today means caring for it all.

Shaun Aharam

Creative Director | Co-Founder

Exclusive Capsule Collection Product Details

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FALL / WINTER 2016

The HonourMark

Tailored Car Coat

$1150

Blue Night, Charcoal Grey

LR0022-0002, LR0022-0003

Tailored mobility is the foundation of our signature Car Coats. Constructed of gabardine Ventile. The intricate weaving process creates a rich color with optimal rain and wind protection. Designed after our Signature Car Coat it gives you a buttoned up tailored look. Lined with a British cotton sateen, and finished with a lightweight Ventile Binding. All pockets are lined with British corduroy for comfort and lasting durability. The double zipped center front with snap closure shows a sporty finish with added protection. The perfect length for protection without the restriction of a traditional topcoat.

  • Weatherproof Gabardine Ventile Shell
  • Lightweight Ventile bound seams
  • British sateen cotton lining
  • Center front and interior pockets secured with hand polished Japanese made to order Chrome Excella zippers
  • Military grade snaps made in Kentucky
  • Inspired, Designed and Made in Northern California
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FALL / WINTER 2016

The HonourMark

Denim Jacket

$725

Deep Navy

LR0024-0002

We start with a selvedge stretch Italian bull denim, natural in finish, then dyed with rich colors in a way that will ensure lasting hues that will not fade or transfer, all while preserving a fine luster and hand. The classic 4-pocket trucker silhouette maintains the iconic shape that has transcended generations. Each panel of denim is cut with a Japanese top-dyed tencel twill. The jacket is sewn together with both layers, staying true to the classic construction of its workwear roots, yet giving a silk touch throughout the inside. The HonourMark 4-point snap system with napa leather washers enhances durability in a refined way. Cut to fit slim, and infused with stretch to move.

  • Shell - selvedge stretch Italian bull denim
  • Lining - Japanese top dyed tencel twill
  • Fine whale Italian corduroy trim and pocket bags
  • Military grade snaps made in Kentucky
  • Inspired, Designed and Made in Northern California
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FALL / WINTER 2016

The HonourMark

European Goose Down Vest

$975

NATO Green, Charcoal Grey

LR0018-0003, LR0018-0005

A lightweight weatherproof vest that celebrates every nuance of this collection. Performance, all year wearability, and luxury with enduring quality in every component. European Goose provides a light layer of insulation under the weatherproof breathable shell of Ventile Gabardine. Fully lined with a British sateen that is as refined as it is rugged. Layered or alone this vest is built for generations of use.

  • Weatherproof Gabardine Ventile Shell
  • Lightweight Ventile bound seams
  • British sateen cotton lining
  • European Goose down
  • Center front and interior pockets secured with hand polished made to order Japanese Chrome Excella zippers
  • Corduroy trim and pocket bags sourced from a storied UK mill
  • Military grade snaps made in Kentucky
  • Inspired, Designed and Made in Northern California
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FALL / WINTER 2016

The HonourMark

Hoody

$825

Peacoat Navy, Midnight Olive

LR0025-0002, LR0025-0003

A Japanese brushed back tricot replaces the traditional fleece shell for comfort and movement, with a polished face. Japanese mesh is cut with the tricot and surge stitched to reduce stretch and preserve the appeal of the tricot itself. Cuffs and facing are trimmed with a brushed Japanese moleskin that mimics the comfort of a soft knit yet has the appeal of a refined woven. A Japanese tencel binds the interior and gives an elegant finish. Hand polished chrome excella antique nickel zippers are the final touch that push this piece to a new way of thinking about a hoody.

  • Shell – Japanese Poly/Cotton 4-Way Stretch
  • Lining – Japanese Polyester Mesh
  • Binding – Japanese Tencel
  • Facing & Cuffs – Japanese stretch Cotton Polyester Dyed Moleskin
  • Hand polished made to order Japanese Chrome Excella zippers
  • Pocket bags - Japanese Polyester Mesh
  • Inspired, Designed and Made in Northern California
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FALL / WINTER 2016

The HonourMark

Fleece Vest

$485

Steel Grey

LR0026-0002

At the core of this piece we use a polyester sueded fleece that has a windproof membrane to provide insulation that is impenetrable by wind. To give the exterior a level of sophistication not typically found in a fleece garment we apply a Japanese brushed gabardine that has been top dyed for a richness of color. The brushing of the gabardine combined with the stretch components give it a comparable comfort of hand and fit expected of a fleece vest. The interior is lined with a Japanese mesh for comfort, breathability and to prevent pilling from the fleece itself. A British corduroy trim finishes this garment with just the right amount of pop.

  • Shell - Brushed Japanese Stretch Gabardine
  • Insulation – USA made windproof sueded polar fleece
  • Lining – Japanese polyester mesh
  • Zippers – USA made vislon antique nickel polar
  • Trim – British fine whale corduroy
  • Inspired, Designed and Made in Northern California
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FALL / WINTER 2016

The HonourMark

1/4 Zip Fleece

$465

Deep Navy

LR0027-0002

Our Lux fleece combines function, performance, and comfort with the sophistication to be paired with a versatile range of looks. A Japanese double knit blend with an overdyed treatment. Lined with a Japanese rayon blend subtle textured knit for exceptional comfort and lasting quality. Finished with hand polished chrome excella zippers that are made to order in Japan and unmatched in quality.

  • Shell – Japanese double knit
  • Lining – Japanese rayon blend knit
  • Zippers – hand polished made to order Japanese Chrome Excella zippers
  • Pocket Bags – Japanese rayon blend knit
  • Inspired, Designed and Made in Northern California
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FALL / WINTER 2016

The HonourMark

Long Sleeve Cut-Away Knit

$250

Garnett, Royal Blue

LR0028-0001, LR0028-0002

Our durably soft Japanese Cotton/Poly Stretch Knit has a cut-away collar that gives the finished look under a blazer or layered over a button-up shirt. The clean placket and hand sanded smoke grey mother of pearl buttons give our knit the presence to stand-alone. Versatility of your dressiest sweater, with the durable reliability of your favorite tee. The slimming fit is complimenting yet comfortable and true to size.

  • Shell – Japanese Cotton/Poly Stretch Knit
  • Buttons – Genuine Pacific Mother of Pearl, hand sanded smoke grey
  • Cut away collar with collar stand
  • Inside Trim – Contrast Japanese Knit
  • Inspired, Designed and Made in Northern California
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FALL / WINTER 2016

The HonourMark

Corduroy Sport Shirt

$225

Fog Grey, Fig Purple, Burnt Olive, Dark Navy

LR0020-0001, LR0020-0003, LR0020-0004, LR0020-0005

Our take on a closet staple is crafted with a meticulous focus on what truly matters, and nothing else. Materials, make, and fit.

Our sport shirts are offered in a variety of fine whale Italian corduroy. The cutaway collar, matte hand polished mother of pearl buttons compliment the subtle textures of each fabric and color selection.

  • Italian Cotton
  • Genuine Pacific mother of pearl buttons
  • Cut away collar
  • Athletic fit
  • Inspired, Designed and Made in Northern California
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FALL / WINTER 2016

The HonourMark

Denim Sport Shirt

$225

Washed Wheat, Light Indigo, Midnight

LR0020-0001, LR0020-0003, LR0020-0004, LR0020-0005

Our denim sport shirt is an elevated take on a casual classic. The cutaway collar, matte hand polished mother of pearl buttons gives this shirt everything it needs to perform in any occasion.

  • 100% Japanese Cotton Denim
  • Genuine Pacific mother of pearl buttons
  • Cut away collar
  • Athletic fit
  • Inspired, Designed and Made in Northern California
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FALL / WINTER 2016

The HonourMark

5-Pocket Pant

$295

Dusty Olive, Admiral Blue

LR0029-0002, LR0029-0003

Our 5-pocket pant is a durably soft brushed Japanese cotton/poly stretch textured weave. Dressier than a chino, more casual than a trouser, and more breathable than denim. The subtle texture of these pants have all of your needs covered. A clean 5- pocket silhouette is cut with a slimming straight but not skinny fit. Flattering from the front and the back. Antique nickel oxidized hardware for durable versatility while your hands and legs will appreciate the soft Japanese tencel pocket bags.

  • Shell – Japanese Cotton/Poly Stretch Textured Weave
  • Shanks & Rivets – USA Made Antique Nickel hand sanded smoke grey
  • Pocket Bags – Japanese Tencel
  • Inside Trim – Japanese Tencel
  • Inspired, Designed and Made in Northern California