Editor’s Note: Here we feature the stable of the best men’s stores where you can find select HonourMark product. Each of our partners represents the best in quality, character and distinction.
Today we hear from Michael Sabino, founder of Button-Down, based in San Francisco.
Tell us about your store’s history.
Button-Down first opened its doors in SF in 1980 in the Cow Hollow neighborhood next to the Balboa Cafe and then two years later moved up to Presidio Heights.
I chose that neighborhood because even though it’s not a heavy traffic area, it had the right clientele with deep pockets and spending power.
Michael Sabino, Button-Down Founder
Four years prior to opening Button Down, I worked in NY as a manufacturers rep for some of the finest men's & women's collections from the UK. I had the opportunity to work with the best specialty stores throughout the United States and the honor to work with some of the top Merchandisers and Buyers in the luxury retail world.
What makes Button-Down distinctive?
My shop is unique in the fact that I hand pick and sometimes design product that is exclusive to Button-Down. I have a strong passion for beautiful product and especially textiles and a love for the subtlety of fine details.
The store is filled and merchandised around beautiful antiques from all around the world and feels more like a home than a retail store. I learned this from my mentor and friend at an early age, "There will always be a market for the finest."
How do you standout with customer service and the in-store experience?
We try to give the best customer service by always being mindful of our customers’ needs and always trying to make them feel at ease. They come in knowing we are luxury so we never have to hard sell anyone. We try to feed them with as much knowledge about the product as possible without overwhelming them.
Tell us about the qualities you look for in the brands you carry?
I am very loyal to the brands we carry in my store just as long as we can grow together. I have always had a love for beautifully classic merchandise with a strong attention to details. Some of my personal favorites in my wardrobe are some of the most simple pieces....timeless.
Quality does not have to shout!
What is the one piece of clothing every man should have?Every man should have a great navy blazer or sport coat and great white shirt. It will carry through dress to casual with a pair of jeans.
(corner of Sacramento & Walnut)